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MKTG 470
Marketing Research
Units
4
Counts toward
- Business Administration, Emphasis in Marketing, B.S. (2026-27) - Major, Upper Division Major Electives
- Business Administration, Marketing, B.S. (2025-26) - Marketing
- Business Administration, Marketing, Specialization in Integrated Marketing Communications, B.S. (2025-26) - Specialization in Integrated Marketing Communications, Note
- Business Administration, Marketing, Specialization in Professional Selling and Sales Management, B.S. (2025-26) - Specialization in Professional Selling and Sales Management
- Marketing Minor (2026-27) - Upper Division Minor Electives
- Marketing Minor (2025-26) - Required Courses
- Marketing Minor (2024-25) - Required Courses
- Marketing, General Marketing, B.S. in Business Administration (2024-25) - General Marketing
- Marketing, Specialization in Integrated Marketing Communications, B.S. in Business Administration (2024-25) - Specialization in Integrated Marketing Communications, Note
- Marketing, Specialization in Professional Selling and Sales Management, B.S. in Business Administration (2024-25) - Specialization in Professional Selling and Sales Management
Prerequisites
Prerequisite(s): Completion of lower division courses in the major or minor. B A 370 with a grade of C (2.0) or better and MIS 301 with a grade of C- (1.7) or better. Proof of completion of prerequisite(s) required: Copy of transcript.
Sections in Spring 2027
3 sections, 3 with open seats. Earliest start 10:00 AM.
- Class #10208In-person - Open
Mon, Wed 12:00 PM - 1:50 PM
44 of 44 seats open - Class #6283In-person - Open
Tue, Thu 10:00 AM - 11:50 AM
42 of 42 seats open - Class #11942In-person - Open
Mon, Wed 10:00 AM - 11:50 AM
46 of 46 seats open