3 units
- Skills Courses
- Strategic Practice Courses
Offered: Summer 2027 (not offered), Spring 2027 (offered), Fall 2026 (offered)
Counts toward
- Journalism, B.A. (2026-27) - Skills Courses
- Journalism, B.A. (2025-26) - Skills Courses
- Journalism, Emphasis in Advertising, B.A. (2026-27) - Skills Courses
- Journalism, Emphasis in Advertising, B.A. (2025-26) - Skills Courses
Show all 8
- Journalism, Emphasis in Media Studies, B.A. (2026-27) - Skills Courses
- Journalism, Emphasis in Media Studies, B.A. (2025-26) - Skills Courses
- Journalism, Emphasis in Public Relations, B.A. (2026-27) - Strategic Practice Courses
- Journalism, Emphasis in Public Relations, B.A. (2025-26) - Strategic Practice Courses
Measurement standards, principles, and outcomes of digital and social media. Digital data collection methods, data analysis metrics, data reporting, presentation tools. Using analytics to enhance organizational effectiveness.
Prerequisites
JMS 210 and JMS 220 with a grade of C (2.0) or better in each course.
See the full prerequisite chainFrom the catalog
- Grading
- LCR: Letter Grade with Cr/NC available. The grading default for the class will be letter grade, but students can opt to take it for Cr/NC
- Typically offered
- Fall/Spring
1 section in Spring 2027
Class #4702· In-person · Open · Letter or CR/NC
20 of 20 seats open
Tue, Thu 11:00 AM-12:15 PM · GC 2532