2 units
- Upper Division Major Electives
Offered: Summer 2027 (not offered), Spring 2027 (unknown), Fall 2026 (offered)
Counts toward
- Business Administration, Emphasis in Marketing, B.S. (2026-27) - Upper Division Major Electives
MKTG 371 and MKTG 470 or MKTG 480 with a minimum grade of C (2.0) or better; or instructor consent. Proof of completion of prerequisite(s) required: Copy of transcript.
Integrative course that applies key marketing or sales concepts through real-world consulting or student research projects. Students work in teams to diagnose and solve marketing challenges faced by local businesses, non-profits, or organizations to develop marketing insights or recommendations.
From the catalog
- Grading
- LCR: Letter Grade with Cr/NC available. The grading default for the class will be letter grade, but students can opt to take it for Cr/NC
- Repeatable
- May be repeated with consent of instructor Maximum Credits: 4
- Typically offered
- Fall/Spring/Summer
0 sections in Spring 2027
MKTG 495 is not offered in Spring 2027. Check all MKTG classes for other terms.