Why the catalog year matters
Your catalog year is the year you started at SDSU, and it decides which rules apply to your degree, not the current semester's course list. A class that is offered this term may not count toward your requirements, and one that counts for a newer catalog year may not be on an older list at all. Always check the requirements for your own catalog year, not the newest one.
Business Administration, Marketing, B.S. (2025-2026) - Roadmap
No course list published for this category.
Graduation Writing Assessment Requirement
No course list published for this category.
Major
No course list published for this category.
Marketing
- B A 300 - Ethical Decision Making in Business
- MIS 301 - Statistical Analysis for Business
- MKTG 305 - Professional Development in Marketing
- B A 310 - Foundations of Business in a Global Environment
- B A 323 - Fundamentals of Finance
- B A 350 - Management and Organizational Behavior
- B A 360 - Introduction to Operations and Supply Chain Management
- B A 370 - Marketing
- MKTG 371 - Consumer and Buyer Behavior
- MKTG 470 - Marketing Research
- MKTG 480 - Marketing Analytics
- MKTG 492 - Advanced Integrated Marketing Communications
- MKTG 494 - Advanced Strategic Marketing
- MKTG 306 - Marketing and Sales Micro-internship
- MKTG 372 - Retail Marketing Methods
- MKTG 373 - Integrated Marketing Communications
- MKTG 376 - Global Marketing Strategy
- MKTG 377 - Selling Strategy and Practices
- MKTG 380 - Direct Marketing Methods
- MKTG 381 - Introduction to Business Tools for Data Analysis and Visualization
- MKTG 402 - Marketing and Sales Internship
- MKTG 473 - Sales Management
- MKTG 474 - Business Marketing
- MKTG 476 - Internet/Interactive Marketing
- MKTG 477 - Sustainable Marketing
- MKTG 478 - Marketing and Sales for Social Impact
- MKTG 496 - Selected Topics in Marketing
- MKTG 498 - Investigation and Report
- MKTG 499 - Special Study
- B A 404 - Small Business Consulting
- MGT 405 - Strategic Management
- MIS 305 - Business Processes, ERP, and Analytics
Preparation for the Major
27 units- ACCTG 201 - Financial Accounting Fundamentals
- ACCTG 202 - Managerial Accounting Fundamentals
- ECON 101 - Principles of Economics
- ECON 102 - Principles of Economics
- FIN 240 - Legal Environment of Business
- MIS 180 - Principles of Information Systems
- MATH 120 - Calculus for Business Analysis
- RWS 290 - Business Writing and Rhetoric
- STAT 119 - Elementary Statistics for Business
- ECON 201 - Statistical Methods
This checklist reflects San Diego State's published catalog for 2025-26 and may not capture every substitution, waiver, or advisor-approved exception. Confirm anything that affects graduation with your own advisor or degree audit.